Clark College
At Clark, I lead the social media strategy as well as collaborate on college-wide storytelling and communications.
This work is centered on community, which makes it extra rewarding. I learned to flip the switch between multiple audiences daily: students, community members, and partners.
On social media, my work earned:
2,000,000 impressions (+190.5%)
55,900 (+69.8%) engagements
Across Facebook, Instagram, and LinkedIn in the past six months.
Work Samples
“How The Iceberg Builds Community That Endures”: A news post about a student club driving connections.
I wrote the article and took the photographs.
An Instagram post that celebrates Clark’s beautiful campus and school colors.
I planned the strategy, designed and wrote the post, and scheduled the content.
Results:
7,921 views
256 interactions
A LinkedIn post that announces an honor received by Clark.
I coordinated with team members across the college to plan the public relations strategy, designed the image, wrote the copy, and posted the content.
Results:
3,362 impressions
134 engagements
An Instagram video leveraging a trend to educate students on a common pain point: understanding the difference between Enrollment Services and Entry Services.
I planned the strategy, coordinated with our partners for talent, edited the video, wrote the copy, and scheduled the content.
Results:
6,509 views
146 interactions